SOLUTIONS

Brand Activation Programs that drive measurable script lift.

Narrow and broad programs that combine HCP activation, drug education and prescribing support —with the ability to remove barriers at every stage of the prescribing journey.

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Trusted by HCPs

A non-promotional channel focused on supporting prescribing physicians and administrative clinical support staff.

Fully turnkey programs

A non-promotional channel focused on supporting prescribing physicians and administrative clinical support staff

Integrated platform

A non-promotional channel focused on supporting prescribing physicians and administrative clinical support staff

Where others see barriers, we see possibilities

Born out of BCG and backed by industry leaders, we’re charting a better path for the entire commercial pharma model—offering an alternative to brand.coms, and a smarter, more impactful approach to brand sales and marketing.

Because we believe the future of healthcare starts with access that is more intuitive, human, and enduring for all.

Innovating alongside an ecosystem of partners

We have big goals

Our passionate team is busy crafting solutions to the fragmented HCP experience, with the ultimate goal of improving healthcare for patients. By the end of 2028, our goal is to have assisted 1 million healthcare providers with more than 100 million prescriptions.

Join our team

START WITH THE BUILDING BLOCKS

Brand Activation Modules

Help HCPs make confident prescribing decisions with the right information and support at the right time—from clinical education to coverage clarity to patient affordability. Remove friction and accelerate patient starts by handling the administrative burden that slows down prescribing—from electronic prescribing to PA management to sample fulfillment.

Drug awareness & education

Help HCPs learn about your therapy through medical content, research tools, and AI assistants that answer clinical questions in real-time.

Clinical confidence

Highlight areas of differentiation through new trial data, peer-reviewed content or Medical Affairs SRL content

Coverage confidence

Give prescribers instant access to formulary details, PA requirements, and step therapy rules so they can prescribe with confidence.

Affordability confidence

Help HCPs match patients to copay cards, patient assistance programs, and alternative funding options to reduce out-of-pocket costs.

Prior authorization support

Handle PA submissions from script capture to approval, using EMR integrations to pull patient medical records and AI to auto-populate PA submissions and appeals.

Patient start & adherence support

Help HCPs bridge patients though insurance approvals with samples and stay on therapy through adherence and other types of patient assistance programs

BUILD YOUR STRATEGIC PROGRAM

Programs that target holistic brand goals

Leveraging multiple Brand Activation Modules

The best results come from integrated programs that combine prescribing tools and workflow solutions strategically—tailored to your brand goals and delivered through our unified platform.

Single-tactic programs

Hone in on one area for focused impact
Leverage a single Brand Activation Module to solve your brand's immediate needs. Programs optimize toward a specific conversion event to deliver impact in the area that needs it most.

Multi-tactic programs

Solve for all of your brand’s strategic priorities in one integrated program.
Create a media plan that allocates your budget across top priorities based on your relative importance. Monitor results in near real-time and partner with PrescriberPoint to continuously improve results.

Life-stage programs

Evolve your program as your brand matures
Ensure launch success through pre-marketing education or additional awareness at launch. Reach peak revenues faster through cost & coverage education & support. Sustain peak revenues longer by highlighting on-going differentiation and supporting with samples. Mitigate decline post-LOE but staying within HCP prescribing consideration

Territory programs

Reach your targets in the geos that matter most
Remove cost & coverage distractions from your field team through PrescriberPoint as a concierge. Reach low/ no-see accounts through PrescriberPoint as a more neutral, source-of-authority channel. Cover white-space accounts through PrescriberPoint as a digital-first, point-of-care channel

TA & above brand programs

Customize programs to the nuances of your business
Support multiple drugs within the same TA through a TA-level program or drive outcomes at a manufacturer level through a PrescriberPoint above-brand program.